Why Minneapolis

The right market for your next study.

Minneapolis is the third-largest medical device hub in the US — behind only Silicon Valley and Boston. That means the clinical talent, the industry ecosystem, and the infrastructure you need for usability research are already here.

Plan Your Study
Minneapolis usability research facility
Industry Hub

The Medical Device Capital of the Midwest

Minneapolis is home to Medtronic, Abbott, Boston Scientific, 3M, Solventum, Baxter, and hundreds of medical device startups and suppliers. More than 500 medical device companies operate in Minnesota.

The density of the industry means your study benefits from an ecosystem that understands medical technology — from the participants you recruit to the logistics providers you rely on.

Recruitment

Deep Clinical Recruitment Pools

Observation room at Usability House

The Twin Cities metro area is home to major health systems including the University of Minnesota Medical Center, Mayo Clinic (Rochester, 90 minutes south), Allina Health, Fairview Health Services, M Health, and Hennepin Healthcare.

This gives Usability House access to physicians, nurses, surgical technologists, respiratory therapists, and specialty clinicians across virtually every clinical discipline.

For patient populations, the region's diverse demographics and large academic medical center presence support recruitment across chronic conditions, post-surgical populations, and specialty disease states.

Facility

Purpose-Built for Human Factors Research

Usability testing lab

Usability House is the only dedicated, independent usability testing facility in Minneapolis designed specifically for IEC 62366-1 and FDA human factors studies.

  • Two usability labs with one-way observation mirrors
  • Shared central observation suite
  • Built-in HD A/V recording
  • On-site staff support
  • Configurable for formative, summative, focus groups, and interviews
Learn more about the facility →
Location

Central Geography, Easy Access

Usability House lab space

Minneapolis-Saint Paul International Airport (MSP) is a major Delta hub with direct flights from virtually every US city.

The facility is located at 1619 Hennepin Avenue in the Loring Park neighborhood — 15 minutes from the airport, walkable to downtown hotels, with dedicated parking for your team and study participants.

Also from Usability House

Facility Rental →

Two labs, observation suite, A/V, on-site support

Participant Recruitment →

Clinical and HCP recruitment to your screener

Voice of Customer →

On-site hospital access, contextual inquiry

Get in Touch

Let's talk about your study.

Tell us what you're working on and we'll get back to you within 24 hours.

Usability House

📧 brandon@usabilityhouse.com

📞 (651) 214-9604

1619 Hennepin Avenue

Minneapolis, MN 55403